Grass feed Beef, Natural raising sand feeding , full of flavour , lean , tender and nutritious.
Pure South is about producing the highest quality, best-tasting New Zealand grass-fed red meat that meets the taste and tenderness requirements of the world’s most discerning customers.
Pure South is powered by grass; sustainable, abundant, fed by rainwater or from our plentiful rivers and definitely as nature intended
Pure South Beef Fillet is the most succulent cut. From New Zealand Prime Steer it will melt in your mouth. Fantastic for numerous recipes from a Beef Wellington to a Beef Fillet Mignon – the options are endless, you will not be disappointed with this chef’s favourite.