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Top Benefits of Online Grocery Shopping

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Even though Covid-19 may have accelerated the boom of online shopping (including that of groceries), did you know that e-commerce is not merely an alternative to brick-and-mortar shops but has many other benefits of its own?

Save more time
When you are at a physical supermarket, you tend to spend more time walking up and down different aisles looking for a particular product that could have been misplaced. Otherwise, that product could have its price tag mislabelled and you would have to spend time again scanning it to get the correct price. Overall, the time spent wandering in a supermarket is decidedly more than online shopping because the physical space is spread out over a large area. Online grocery shopping provides you the convenience of finding items simply at the click of a button or the glide of a mouse. Products are neatly categorised on online grocery websites and you can even apply discount codes if you have one.

Avoid multiple trips to the supermarket
Shopping online for your groceries also allows you to avoid making multiple trips to the supermarket. Even though you can buy food items in bulk during your grocery run, it is far more convenient to just log on to your favourite grocery website and fulfil any purchase that may have been missed out. Also, whenever you check into an online grocery website, there may be updated information or promotions that you can take advantage of immediately if you have registered as a member.

Your shopping experience is customised
Adding onto the previous point, if you are a registered member of an online grocery website, you would be able to “shop by history” because your past transactions are logged in the system. You would be able to quickly and easily pick out your favourite products without having to run from aisle to aisle in the supermarket. Another added advantage of everything being tagged online is that your preferences are recorded and the next time you visit the site again, suitable recommendations may appear just for you, like a butler that brings you around the aisle!

The French Grocer is an online one-stop grocery website where you can not only buy the finest foods from all over the world but also learn about new recipes from Guillaume, the founder! We are constantly enhancing your online shopping experience including the revamp of this website (as you might have noticed) and we will continue to bring you more improvements in the future. In the meantime, happy shopping with us!

Pairing Cheese and Wine – A Few Simple Tips

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We all enjoy a cheese platter from time to time, during leisurely weekend picnics or a simple gathering with family and friends. But did you know that if you pair cheese with the appropriate kind of wine, you would be able to enhance their flavours to the fullest? Read on to find out about our recommendations!

Champagne and Brie
Brie is a rich creamy cheese with a soft, almost fatty texture. Champagne works very well here to cut through the fatty layers because the bubbly drink has a sharp and acidic tone. Pair the both of them together and you get a wonderful contrast with the champagne’s sparkling bubbles and the Brie’s fluffy creaminess.

Sauvignon Blanc and Goat Cheese
Goat cheese may not be a common type of cheese on most cheese platters but they make a great choice for variety and taste. Goat cheeses are earthy and tart, sometimes with a stronger depth compared to normal cheese. Therefore, it means that the citrusy and mineral-rich notes found in Sauvignon Blanc can help to bring out the nutty and herbal-like flavours in goat cheese.

Cabernet Sauvignon and Cheddar
Cheddar is big in taste and wonderfully rich in its own right. This means it comes packed with a fatty and bold taste and which makes it a common sight on cheese platters. Cabernet Sauvignon, on the other hand, has a slightly drying effect on the palate with its robust tannins and will match the bold personality of cheddar very well.

Malbec and Edam
Edam has an amazing nutty touch, which makes it stand out from other types of cheese. It is a good complement to other cheeses that may be more creamy or heavy-flavoured. Pairing Edam with Malbec’s fruity notes is a good choice because both products are delightfully aromatic.

So, remember these few simple tips and your next cheese platter could easily take on a whole new dimension with the right wine!